Who Knew?“When you think about ABC, you think about a program like `Lost’ and not just being able to watch the program, but all the other things that viewers like to do with that program. ABC News, another great example. ESPN ScoreCenter, which is a great app on the iPhone, and provides relatively rudimentary information, scores, basically, suddenly we have an opportunity with a platform where you can really make the scores come to life.”
- Disney CEO Bob Iger on the iPad. For years, ABC has been mentioning bizarre hypothetical experiments in interactive television viewing that could possibly make their debut during the LOST series finale - probably the most logical place to try them out, considering the rabid online component of the show’s fanbase. It’ll be interesting to see what they actually end up offering in May.
